A 45-minute shortlist process
Write the game, language, and format on a sticky note. Open Discover. Filter. Open five profiles. Kill three. Message two with the same one-screen brief.
| Filter | Why it exists | How people skip it |
|---|---|---|
| Game | Chat overlap | Hiring a celebrity who 'likes games' |
| Platform | Live vs edit vs clip | One brief for three formats |
| Country | Hours and law | A global roster with no timezone |
Questions people ask
Is an influencer finder tool enough?
Only if it shows gaming context. A generic influencer search built for fashion will happily recommend the wrong person.
Should I buy a database dump?
You will spend the savings on bounced emails. Use published profiles.
How many creators should I contact?
Two great fits beat twenty spray DMs. If you need volume, publish a campaign.
What is creator discovery vs influencer discovery?
Same job, less buzzword. You are looking for people who make gaming content for an audience you do not own.
Can agencies use this too?
Yes. Bring the client brief, shortlist on GamerReach, keep the workspace.