Stop using follower bands as personality
A 8k sim-racer with the right wheel and the right league may outsell a 200k variety streamer who 'can try your racing game.' Hire the overlap.
Questions people ask
Is nano always cheaper?
Per post, often. Per campaign, you may hire more people. Budget the pod.
Do small gaming influencers look risky to legal?
Less risky than an unlabelled mega-read. Give them a disclosure line.
How many should I hire?
Enough that one illness does not kill the week. For nano, think in groups of 8+.
Can they produce UGC?
Often. Pay for usage if ads will run.
Where do I filter?
Discover audience-size filters, then ignore the filter and watch the VOD anyway.